Zeena Kay Launches SummerCentric Collection
Zeena Kay is a Cameroonian-Canadian fashion designer whose designs feature an Afro-Western flare for the fashion-forward woman. She has an Etsy store where you can shop…
Black Panther, a Catalyst for African Fashion
“Who dressed the cast of the movie, Black Panther?” is all my mind could keep thinking as I sat in the theatre watching with awe…
3 Ways to Stand Out in a Crowded Marketplace
It is no news that the fashion industry is a crowded marketplace that is extremely saturated. There are so many brands and designers out there…
Why You Need a Professional Fashion LookBook
Fashion lookbooks are an important aspect of both design and communication for fashion especially if you are ever going to approach a store or retailer…
Ndebele Dresses: Traditional Art Meets Fashion
Your closet can include influences from other parts of the world. It is trendy and enlightened to be able to look beyond the borders of your immediate…
Fashion PR: Pitching Your Brand to Media
Fashion PR can help your brand get featured in glossy magazines and online publications, which is a great way to build awareness and brand recognition.…
PR, Ethics and the Business of African Fashion: A Case Study on Zuvaa Inc.
Quite frankly, I was just browsing the internet for the latest stories in African fashion when I came across this petition against Zuvaa – a global marketplace for…
New Year Resolutions and Living the Excellent Life
At this time of year, many people are making new year resolutions but in retrospect, are you able to look back and confidently say that you…
Hitting the Home Run in Your Business Marketing
Even if you don’t like baseball, you should be planning to hit a home run in your business marketing but how does one do that? It’s not…
Festive African Dresses from Kipfashion
*Product Review – African dresses are colourful and chic. You can never go wrong wearing them to a special event provided it’s the right style…
Holiday Gift Guide for Women
Shop online from my carefully curated holiday gift guide for women. Christmas is around the corner and along with that comes pretty parcels and gorgeous gifts.…
Colourful Stationery for Women in Business
Women in business can now bring a stylish flare into their work with these colourful print stationery from Bonita Ivie Prints. Infuse splashes of colour to your workspace…
How to Style a Cozy Reading Nook
Create a cozy reading nook in your home where you can snuggle under a warm blanket, sip on a hot beverage and flip through the pages of…
Turning Conversations into Business Leads
What if you could convert your daily conversations into profitable business leads? Think how much of a difference that would make to the way you associate…
Hosting an African Thanksgiving Dinner
Hosting a Thanksgiving dinner is super easy to do especially if you plan ahead and source all items you will need for the food and table…
Giveaway: Bohten5 Eyewear Collection
Enter this exciting giveaway for a chance to win 5 pairs of Bohten5 sunglasses or prescription eyewear valued at $1,250. This giveaway precedes Bohten’s Kickstarter crowdfunding…
1920s Fashion and Africa’s Great Gatsby
What does Africa have to do with Great Gatsby? A lot apparently. The Great Gatsby is set in the Roaring Twenties, an era that was characterized…
Establishing a Connection with Customers
Not being customer-centric can be a threat to any business. A strong connection with customers will help you to discover who they really are, the challenges…
Tips for Planning a Shopping Event
Special events are an important function of marketing and there are many instances in which you might want to host one. If you have a loyal…
How Emerging Designers Can Beat Their Competition
Emerging designers in the fashion industry are facing a lot of competition and the pressure to keep up is high. It is obviously no news…
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